PG sets brief for NTU students to rethink transitional spaces
PriestmanGoode has been supporting the development of second-year students from Nottingham Trent University with a design project focused on enhancing the airport and station experience. The second year students from the product design course were tasked with developing a product, or range of products, that improve transitional spaces—areas where travellers spend significant time between flights or trains, such as lounges, waiting areas, and entertainment zones.
As travel evolves, airports and railway stations are no longer just functional transit points and should be integral parts of the journey. Passengers increasingly expect more from these environments, seeking comfort, engagement, and efficiency. This project challenged students to create solutions that not only meet practical travel needs but also elevate the overall passenger experience.
The collaboration is part of PriestmanGoode’s commitment to supporting creative education and to helping a more diverse range of young people to navigate their way through their education towards a career in design that’s productive and very rewarding. The process began in November 2024 with a briefing session at PriestmanGoode’s studio. Midway through the project, our team visited NTU to provide feedback and guidance. Today, the top four students presented their final concepts to a panel of our designers at PriestmanGoode, where they received detailed feedback and portfolio reviews to support their next steps.
This initiative underscores our commitment to nurturing emerging talent and shaping the future of travel experience design.
“We have a great relationship with the Product Design team at Nottingham Trent University and are always impressed by the work of students at events such as New Designers,” said Kirsty Dias, managing director of PriestmanGoode. “Through this project we’ve highlighted the real needs of passengers today and into the future; and the response through creative, human-centred design and integration of technologies shows a great potential to shape a better future through a career in design.”
GoGo – Eleanor Pinkerton
GoGo is a smart, hands-free navigation device designed to streamline daily commutes. It offers seamless entry through station gates, AI-driven route guidance, and real-time journey adjustments. The device also helps users find seating in crowded stations and provides subtle alerts for train arrivals and exits. Available in three colors, GoGo is crafted from stainless steel and scratch-resistant glass for durability.
Oasis – The Mindful Lounge – Elsa Kao
Oasis is a reimagined airport lounge designed to create a tranquil, immersive space for mindful travelers. Featuring a semi-open layout, soundproof glass, and integrated seating, the lounge provides a moment of respite before a flight. Thoughtfully designed to enhance accessibility and optimize space, Oasis balances functionality with a calming atmosphere.
The Nook – Joel Cooper
The Nook offers travelers a personal, distraction-free workspace in busy airport terminals. Equipped with a desk, chair, and an overhead hood for noise and light reduction, it provides a peaceful environment for productivity. Sustainable materials, including recycled plastics and scrap metal, ensure longevity and eco-conscious design. The modular layout allows flexible configurations to suit different spaces.
Airport Work Nook – Ross Whatley
Designed for business travelers, this private desk space prioritizes comfort and efficiency. A sound-absorbing back wall, soft-lit hood, and an integrated notification system keep passengers informed without added stress. Spacious desks, built-in power ports, and wheelchair-friendly design ensure accessibility and usability.
